Interactive BillboardsOctober 9, 2008
From Daniel McCall
Billboard advertising is one of my favorite advertising medium, because it allows the advertiser to create and actual 3D advertisement that can interact with the environment it is placed in. I love the interactivity of the this billboard. The brand is a lingerie clothing company and when wind blows past the billboard it lifts up the skirt and reveals one other their underwear products underneath.